New drama hit - My Sweet Lie
Sep 23, 2019
Eccho Rights have agreed a deal with the production company O3 Medya to represent their hit drama series My Sweet Lie (Benim Tatlı Yalanım) internationally and launching the title this fall.
The series, which has aired throughout the summer on Star TV Turkey to top ratings, stars Furkan Palali (Room Number: 309) and Asli Bekiroglu (Jet Sosyete) as the main stars with a stellar performance by young actress Lavinya Ünlüer as the girl at the center of the story, who previously won over audiences as Mila in hit show Stiletto Vendetta.
“We are very excited to work with O3 Medya for the first time and to represent this touching drama that speaks to one of the most universal themes there is, parenthood,” says Fredrik af Malmborg, Managing Director at Eccho Rights.
Established in partnership with Middle East Broadcasting Center (MBC), the biggest media group of the Middle East and North Africa region, O3 Medya has produced some of the most impactful Turkish dramas like Wounded Love, A Part of Me and the International Emmy nominated Evermore. Furthermore, O3 Medya is behind the first Turkish Netflix Original, The Protector.
Other News
20th Apr, 2026
Eccho Rights lands Turkish dramas on Portugal's SIC
Eccho Rights has secured a significant deal with Portuguese free-to-air broadcaster SIC, licensing a string of acclaimed Turkish drama series to the channel. The agreement sees SIC acquire I Am Mother, My Home My Destiny, A Journey to Belong, Elif and Wounded Birds, adding a substantial new tranche of Turkish drama content to the broadcaster's schedule.
The deal was concluded by Melis Hamamcıoğlu, Sales Executive at Eccho Rights for Portugal, and comes ahead of the international content market Content Europe, which takes place in Lisbon this week (April 21–23).
Melis Hamamcıoğlu commented: "This is a really exciting moment for Eccho Rights in Portugal. SIC remains the country's biggest broadcaster, and bringing such a strong and diverse slate of Turkish titles to their schedule reflects the growing confidence Portuguese audiences have shown in this genre. With Content Europe taking place in Lisbon this week, the timing could not feel more apt — it is a wonderful demonstration of the momentum Turkish drama continues to build right across Europe."
The deal reinforces Eccho Rights' growing footprint in the Iberian market, following recent sales activity across Spain and Latin America.
16th Apr, 2026
Eccho Rights launches Latest Kanal 7 Drama, Zerhun
Eccho Rights has secured international distribution rights to Zerhun, the new daily drama produced by Sincar Medya Group for Turkish broadcaster Kanal 7. The series is currently on-air in Turkey.
Zerhun marks the latest chapter in the long running collaboration between Eccho Rights and Kanal 7, a partnership that has delivered multiple global successes. Previous titles include Legacy, Winds of Love, and Behind the Veil, the latter continuing to hold its position as the highest rating daily drama series ever broadcast in Turkey, and renewed for its fourth season earlier this week.
Handan Özkubat, Director of Turkish Drama at Eccho Rights, said:“We are proud to continue our successful cooperation with Kanal 7 by representing Zerhun. Kanal 7 has consistently demonstrated its ability to produce daily dramas that resonate deeply with audiences both in Turkey and internationally. Zerhun is another powerful example of their expertise in delivering emotionally rich, highly engaging storytelling that travels across borders.”
At the centre of Zerhun is a sweeping, emotionally charged story of love torn apart by manipulation and power. Eight years ago, Zerhun and Yaman defied their influential families to marry for love, only for Yaman’s father, Şeyhmuz, to frame Zerhun as a traitor and force them apart. Believing the lies, Yaman abandoned her, unaware that she was carrying his child. Zerhun vanished and raised their daughter, Hayat, in secret. Years later, a deathbed confession exposes the truth, drawing Zerhun back into the family’s imposing mansion when Yaman demands a DNA test. A sudden accident leaves him with amnesia, Hayat is taken into the dynasty’s care, and Zerhun returns as an employee to remain close to her daughter. As memories resurface and internal rivalries intensify, Zerhun’s battle shifts from reclaiming lost love to protecting her child from a family built on pride, power and control.