The Promise sells overseas as second season starts in Türkiye
Oct 03, 2019
Eccho Rights has closed several international sales deals for Turkish Drama series The Promise, which has just made its second season debut in Turkey.
The series, which scored record breaking ratings for its host broadcaster Kanal 7, has been picked up in Poland (TVP), India (MX Player) Lithuania (SIA All Media), and Romania (Antena Group/Happy Channel). These territories join Imedi TV in Georgia which became the first international broadcaster to acquire the series earlier this year.
The Promise returned last week to Turkish screens with the ratings once again impressing for Kanal 7. The series scored more than three times Kanal 7’s average share and the channel's rank rose from 8th overall to 3rd place during broadcast of the tension-filled, romantic, family drama.
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15th Apr, 2026
Behind The Veil renewed for fourth season
Türkiye’s Kanal 7 has commissioned a fourth season of hit daily drama series Behind the Veil (Gelin), which will return to screens after the summer with the same cast and production team that have driven the show's remarkable success.
Produced by Film Yapim Merkezi, Behind the Veil is a powerful contemporary drama exposing the hidden emotional battles inside a marriage of convenience. Since its debut, the series has proved to be one of the most successful dramas of its type on Turkish television, breaking a number of viewing records for Kanal 7 and regularly scoring higher ratings than some of the biggest series on Turkiye's major channels - particularly striking achievement for a show produced on a modest budget for a smaller broadcaster.
Handan Özkubat, Director of Turkish Drama at Eccho Rights, said: "Behind the Veil has been one of those rare projects that has exceeded expectations at every turn. To see it now heading into a fourth season, with its cast and creative team intact, is a testament to the strength of the storytelling and the loyalty of its audience. We are delighted to continue this journey and look forward to bringing even more of the world to this extraordinary series."
9th Apr, 2026
Eccho Rights expands CEE Presence with new premium drama sales
Eccho Rights has secured a new round of sales for its premium Turkish drama slate across Central and Eastern Europe, underlining the region’s continued enthusiasm for high end scripted series from Turkey.
The latest deals include the sale of I Am Mother (produced by O3 Medya for Show TV) to Hungary’s MTVA and Georgia’s IMEDI, Golden Boy (produced by OGM Pictures for Star TV) to Slovakia’s Voyo, and Cennet (produced by Surec Film for ATV) to Ukraine’s Bigudi.
Berkin Nalbantli, Sales Executive for CEE and Africa at Eccho Rights, said: “These series each tell a very different story, but they share the same emotional core that CEE audiences respond so strongly to, complex characters navigating betrayal, identity and resilience. Themes like these cut across borders, and right now buyers in the region are very clear about what they are looking for. Turkish drama continues to deliver it.”
The agreements highlight the ongoing demand for Turkish primetime storytelling across CEE, where broadcasters continue to rely on strong character driven dramas to anchor their schedules.