Brave and Beautiful breaks new ground in the Far East
Mar 28, 2018
Already sold to over 60 territories around the world, NTV7 (Malaysia), HTV7 (Vietnam) and ABS CBN (Philippines) become the latest channels to pick up what is fast becoming one of Eccho Rights' top selling Turkish Dramas of all time.
Brave and Beautiful also recently debuted on Mega in Chile, and has been scoring an average 25% share, with double the number of viewers of its closest rival in the afternoon slot.
“Brave and Beautiful has fulfilled every expectation we had from a powerful producer like Ay Yapim, and the amazing acting talent they assembled,” says Fredrik af Malmborg, Managing Director of International distributor Eccho Rights. “As well as our traditionally successful Turkish Drama markets like LATAM and MENA, this series has also opened doors to a number of newer regions for us.”
On the Asian sales Nixon Yau Lim, Head of Asia Pacific at Eccho Rights says: “The Philippines is the latest country betting on Turkish Drama after seeing a growing interest across the region, in Vietnam and Malaysia particularly. This has even worked its way up to China where we have just completed our first deal for a Turkish feature film, as new channels are eager to test out this hugely successful genre.” Delibal, a 2015 romantic feature length movie also from Ay Yapim, has been picked up by BlueMedia Times for broadcast in China.
Other News
20th Apr, 2026
Eccho Rights lands Turkish dramas on Portugal's SIC
Eccho Rights has secured a significant deal with Portuguese free-to-air broadcaster SIC, licensing a string of acclaimed Turkish drama series to the channel. The agreement sees SIC acquire I Am Mother, My Home My Destiny, A Journey to Belong, Elif and Wounded Birds, adding a substantial new tranche of Turkish drama content to the broadcaster's schedule.
The deal was concluded by Melis Hamamcıoğlu, Sales Executive at Eccho Rights for Portugal, and comes ahead of the international content market Content Europe, which takes place in Lisbon this week (April 21–23).
Melis Hamamcıoğlu commented: "This is a really exciting moment for Eccho Rights in Portugal. SIC remains the country's biggest broadcaster, and bringing such a strong and diverse slate of Turkish titles to their schedule reflects the growing confidence Portuguese audiences have shown in this genre. With Content Europe taking place in Lisbon this week, the timing could not feel more apt — it is a wonderful demonstration of the momentum Turkish drama continues to build right across Europe."
The deal reinforces Eccho Rights' growing footprint in the Iberian market, following recent sales activity across Spain and Latin America.
16th Apr, 2026
Eccho Rights launches Latest Kanal 7 Drama, Zerhun
Eccho Rights has secured international distribution rights to Zerhun, the new daily drama produced by Sincar Medya Group for Turkish broadcaster Kanal 7. The series is currently on-air in Turkey.
Zerhun marks the latest chapter in the long running collaboration between Eccho Rights and Kanal 7, a partnership that has delivered multiple global successes. Previous titles include Legacy, Winds of Love, and Behind the Veil, the latter continuing to hold its position as the highest rating daily drama series ever broadcast in Turkey, and renewed for its fourth season earlier this week.
Handan Özkubat, Director of Turkish Drama at Eccho Rights, said:“We are proud to continue our successful cooperation with Kanal 7 by representing Zerhun. Kanal 7 has consistently demonstrated its ability to produce daily dramas that resonate deeply with audiences both in Turkey and internationally. Zerhun is another powerful example of their expertise in delivering emotionally rich, highly engaging storytelling that travels across borders.”
At the centre of Zerhun is a sweeping, emotionally charged story of love torn apart by manipulation and power. Eight years ago, Zerhun and Yaman defied their influential families to marry for love, only for Yaman’s father, Şeyhmuz, to frame Zerhun as a traitor and force them apart. Believing the lies, Yaman abandoned her, unaware that she was carrying his child. Zerhun vanished and raised their daughter, Hayat, in secret. Years later, a deathbed confession exposes the truth, drawing Zerhun back into the family’s imposing mansion when Yaman demands a DNA test. A sudden accident leaves him with amnesia, Hayat is taken into the dynasty’s care, and Zerhun returns as an employee to remain close to her daughter. As memories resurface and internal rivalries intensify, Zerhun’s battle shifts from reclaiming lost love to protecting her child from a family built on pride, power and control.