El Accidente sells across LATAM
Jun 18, 2018
Eccho Rights and DIRECTV have completed a deal to bring El Accidente to DIRECTV’s pay TV susbcription service and digital platforms all across Latin America. The hit series from Globomedia in Spain is set to air on DIRECTV’s “OnDIRECTV” channel later this year.
“With our channel’s history of acquiring the most acclaimed series from Spain, El Accidente just had to be on our channel. It was both a big hit in Spain and it created so much positive industry buzz,” says Willard Tressel, General Manager at OnDIRECTV. “We are thrilled to be bringing it to our viewers all across the LATAM region.”
El Accidente’s premiere on Telecinco in November 2017 was the most successful new drama launch for the Mediaset Espana network for over two years, and including VOD and catch-up viewing, the series was the most watched drama of the whole season.
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“These new partnerships mark an encouraging moment for Turkish Drama in Indonesia,” said Berkin Nalbantli, Sales Consultant CEE & Asia at Eccho Rights. “It has been a challenging market in recent years, but during ATF earlier this month we saw clear signs of renewed appetite for Turkish content across Asia. Broadcasters are again looking for high quality, emotionally charged storytelling and we are pleased to be part of that momentum returning to the region.”
Eccho Rights previously enjoyed a major ratings breakthrough with Elif in 2015. The series became one of SCTV’s most watched titles of the year and later inspired a local remake on the same channel, further cementing the brand’s popularity with Indonesian audiences.
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