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To find out more about what we can do for you call us on +46 8 55 60 93 80 or email

Fredrik af Malmborg

Managing Director

Fredrik started out as a radio reporter and host at the young age of 14 and went on to become a digital media entrepreneur before co-founding Sparks Network, which would become Eccho Rights in 2004. Fredrik is a graduate of Lund School of Economics.

As managing director, Fredrik’s job is to find the next hit series, close innovative deals and build a quality team of staff.

As for his favourite TV show, Fredrik says, “What could be better than a Turkish drama?”

Nicola Söderlund

Managing Partner

Nicola started out his career at Swedish producer Strix, then set up his own production company and worked at Nordisk Film before founding Eccho Rights (formerly Sparks Network) with Fredrik.

Even after nearly 30 years in the business he still loves his job and as managing partner he seeks out new business opportunities, gets to travel, pitch and meet some great people.

Nicola loves a good drama series and also enjoys watching sports to relax.

Laura Minarro

Director of Co-production and Scripted

Laura joined the team in 2017 to head up our ever-increasing efforts in international co-production projects. Combining many years of sales and development experience across both domestic and international markets, Laura brings a wealth of knowledge particularly in the Latin American, US Hispanic and Western European markets.

A self-confessed binge-watcher of political and period dramas, when Laura needs a break from the TV she can still be found indulging her passion for storytelling with a good book.

Barbora Susterova

Head of Latin America & Iberia

Both Barbora’s parents worked in film and television and she decided to follow in their footsteps and study film production. She soon realised, however, that international sales was her future and spent eight years at Imagina /Globomedia.

Barbora joined Eccho Rights in 2015 and now heads up the sales and acquisitions for the company in Latin America.

Barbora’s mum used to say that she liked watching all moving images and she’s still a massive consumer of all types of drama shows.

Handan Özkubat

Head of Istanbul office

Handan started out her career as a talent manager and casting director, but moved into sales and acquisitions in 2009. She has worked with Eccho Rights since 2012.

Handan’s job is head of the Istanbul office and she takes care of Turkish drama and entertainment acquisitions as well as sales in MENA, Pakistan, Baltic States, Bulgaria, Greece and Kazakhstan.

Naturally, Handan’s favourite TV genre is Turkish drama

Nixon Yau Lim

Head of Asia Pacific

Prior to joining Eccho Rights Nixon worked for many years in marketing and media sales and acquisitions. His greatest achievement has been selling the game show format Who Wants to be a Millionaire? across Asia in the late 1990’s.

At Eccho Rights he heads up the company’s business in Asia.

When it comes to TV his tastes range wide and he enjoys both drama and entertainment shows.

Petra Larsson

Sales & Acquisition Manager CEE

Petra worked in digital marketing before joining the Eccho Rights family in 2012.

Now she heads up sales and acquisitions in Central and Eastern Europe.

Petra admits to binge viewing drama series, but they have to be at least two seasons long for her to commit.


Deborah Youn

Distribution and Business Development Executive
After stumbling upon an introductory film class in college, Deborah knew she would work in television. Working first in post-production, she then moved to iMBC, mapping the digital distribution strategy of Korean series with global OTT platforms.
Although she spent most of her years in the US, Deborah is a hardcore Korean when it comes to dancing to K-pop, and binge-watching Korean dramas!

Dorit Schilling

Independent TV Sales Manager and Consultant

Lending her time and expertise to Eccho Rights wherever possible, Dorit is an independent sales manager and consultant, heading up our business in the German-speaking world. A distinguished career with some of the world’s largest studios has included selling a number of prestigious titles such as Broadchurch and Come Dine With Me in to key territories and we are delighted to have Dorit on board with us.

When the weather doesn’t permit her to be out on her bicycle you will most likely find Dorit enjoying a stylish period drama.

Karin Strandberg Blom

Drama Development Executive

Since childhood Karin has had a passion for storytelling and in her role at Eccho Rights she is responsible for just that - finding the best fiction from around the world and helping producers creatively with their projects.

With a background including an array of academic studies, script development for film, and opera and theatre production at the Royal Dramatic Theatre in Stockholm, Karin has no shortage of experience in identifying the best stories!

In between watching the best of new television drama, Karin likes to escape with her family out in to the Stockholm archipelago.

Caroline Palmstierna

Director of Business Development

After many years in international sales making hits of titles like The Bridge (Bron), Caroline started her own production company making the film Nordic Noir, The Rise of Scandi Drama. This gave a unique level of insight and an unrivalled contact network in the Scandinavian drama world which Caroline now uses to head up Eccho Rights' work alongside independent Scandinavian producers in developing new projects for international markets.

Caroline is a fan of good TV, whatever form it takes. "This is the major reason for me to be so happy about working at Eccho Rights, so many great TV series being produced all around the world!" 

Anni Cederblad

Financial Director

Anni was a certified accountant at PwC before taking on the role as chief of finances at Eccho Rights. Her job is to create the perfect financial eccho system and to make sure everything adds up.

Anni’s favourite TV shows are historical dramas and horror series.

Liisa Helmi

Head of Business Affairs

Liisa’s father was a set designer so she spent her school holidays watching films being made. She went on to study law and completed her Master's degree at the Sorbonne university.

Liisa is still based in Paris and takes care of the legal side of the business.

She is a self-confessed nerd when it comes to TV and enjoys a good fantasy or historical drama series.

Fredrik Johansson

In-house Lawyer

As a musician and actor in his spare time, it made sense that Fredrik would focus on the entertainment business while studying law at university.

Following a stint at Universal Music, he joined the Eccho Rights team in October 2016 to offer additional support to our legal and finance departments in the preparation and administration of contracts.

When he isn't out playing gigs with his band, Fredde likes to curl up on the sofa with a cup of tea, his dog and a bleak post-apocalyptic drama series.

David Seton

Head of Marketing

David came to Eccho Rights via various roles in the hospitality industry and more recently a photographic tech start-up, working both at home in the UK and abroad.

This proved to be the ideal preparation for his role co-ordinating Eccho Rights' marketing presence throughout the varied territories in which we operate.

Aside from watching his beloved England cricket team, David enjoys sitcoms, crime thrillers and political drama series.

Diana Ballesteros

Marketing and After-Sales Assistant

Working at LPB in Los Angeles gave Diana a taste for international television and brought her to Eccho Rights at the end of 2016.

She now takes care of the co-ordination and distribution of all our broadcast material, as well as providing assistance on a number of creative tasks to our marketing department.

A lover of documentaries and crime thrillers, Diana has found the transition to the Eccho Rights catalogue a little more comfortable than the move to the Swedish winters!